Mothers day. It’s the one day of the year when Mum truly deserves to put her feet up and take a break. While a day spa voucher is most definitely appreciated, it’s the personalised gifts from kindy or school that really give mum’s heart the flutters.
How can brands contribute to the celebration of Mother’s Day in a thoughtful and meaningful way? Through the power of personalisation. Not only do personalised gifts tug at the heart strings for Mum, but they involve the family in creating something special - and that’s memorable.
That’s why we think our personalised wrapping paper might just be the best way to engage consumers in the lead up to this year’s Mother’s Day. Heck, we’d go as far as saying it’s better than breakfast in bed!
Looking for a way to add something special to your Mother’s Day in-store experience or activation? Invite consumers to have a photo with Mum, or upload one from their phone.
Their picture is imported into our system, and voila! Instant personalised wrapping paper that’s so good, Mum won’t even care what’s wrapped up inside!
Offer a range of designs for consumers to choose from, enter customised text, add a photo and walk away with wrapping paper that Mum will want to treasure forever.
The brand benefit? You’ve just engaged Dad and the kids in a memorable branded experience, plus we’ll subtly weave your logo into our digital and printed touch points so that Mum knows just who was responsible for this awesome idea too.