Virgin Australia

Custom Interactive Video Booth

Immersive AFL Footy Finals Activation at SCS

We collaborated with Belle Laide Events for a partnership between Virgin Australia and Delta Air Lines at TEDx Sydney, where we provided a custom video booth for the event.

With over 5000 people expected to attend the one day event,what a place to celebrate the partnership between two of the biggest names inworld airlines than by providing a custom video booth specifically created toadminister the Emoji Battle.

The Emoji Battle, a custom produced game that reflected thisyear’s TEDx theme #HumanvsDigital, worked by participants taking their place infront of a screen which proceeded to show them a sequence of emojis which theyhad to replicate as best as they could – all while being filmed. With multiplelevels of difficulty as the number of emojis increased, the fun ensued!

Once completed, participants then received a link to viewand share their custom video via SMS, with Virgin and Delta offering anenticing reward to do so with a flight for two to Los Angeles up for grabs.

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Curious to know what exactly a ‘styling bar’ entails? An epic pop-up salon in the middle of campus – styling chairs, wash station, blow dry bar, and professional hair stylists to look after your locks.

What’s the first thing #millennials do after getting a fresh new hairstyle?! Whether it’s just a cut or a full-on colour transformation – it didn’t happen if it’s not on social media. After students had their hair professionally dyed, they headed over to our PIXTA Pod ‘Selfie Station’ to capture the perfect shot.

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Equipped with a bright ring light, you’re definitely going to snap a few different options because let’s be honest, you’ll want the content for a good #throwback down the track. After students snapped their ‘before and after’ shots, they were able to instantly send their content to themselves using our social sharing software.

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We collaborated with Belle Laide Events for a partnership between Virgin Australia and Delta Air Lines at TEDx Sydney, where we provided a custom video booth for the event.