Indeed AU

Indeed Brings Custom Caricatures to Mardi Gras Fair Day.

Immersive AFL Footy Finals Activation at SCS

Indeed wanted to create a seamless way to turn an offline caricature experience into digital content that was highly shareable. We had just the solution for a simple user journey that delivered on Indeed's objectives.

Indeed had a creative idea to deliver a personalised and fun offline experience to event attendees at Mardi Gras Fair Day. What they needed was a way to share the real world experience digitally, in an easy and streamlined way.

Indeed was providing an incredible activation, where consumers could receive a digital portrait drawn onsite by an artist - cool, right?! But how were they going to receive this from the artist in a streamlined way, and showcase the amazing content on digital displays live at the event?

Enter Polite Playground.

Digital integrations are our jam - so creating a streamlined digital solution for this was a no-brainer for our in-house developers. We utilised one of our digital sharing platforms to link the artist’s illustrations to the cloud.

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Curious to know what exactly a ‘styling bar’ entails? An epic pop-up salon in the middle of campus – styling chairs, wash station, blow dry bar, and professional hair stylists to look after your locks.

What’s the first thing #millennials do after getting a fresh new hairstyle?! Whether it’s just a cut or a full-on colour transformation – it didn’t happen if it’s not on social media. After students had their hair professionally dyed, they headed over to our PIXTA Pod ‘Selfie Station’ to capture the perfect shot.

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Equipped with a bright ring light, you’re definitely going to snap a few different options because let’s be honest, you’ll want the content for a good #throwback down the track. After students snapped their ‘before and after’ shots, they were able to instantly send their content to themselves using our social sharing software.

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