Daily Mail Australia

PIXTA 'Selfie Station'

Our friends at Daily Mail Australia came to us with the idea to bring a Schwarzkopf Styling Bar to some of Australia’s coolest universities during O-Week. Think the University of Sydney, Macquarie University, and Monash University – just to name a few.

Curious to know what exactly a ‘styling bar’ entails? An epic pop-up salon in the middle of campus – styling chairs, wash station, blow dry bar, and professional hair stylists to look after your locks.

What’s the first thing #millennials do after getting a fresh new hairstyle?! Whether it’s just a cut or a full-on colour transformation –  it didn’t happen if it’s not on social media. After students had their hair professionally dyed, they headed over to our PIXTA Pod ‘Selfie Station’ to capture the perfect shot.

Equipped with a bright ring light, you’re definitely going to snap a few different options because let’s be honest, you’ll want the content for a good #throwback down the track. After students snapped their ‘before and after’ shots, they were able to instantly send their content to themselves using our social sharing software.

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Our friends at Daily Mail Australia came to us with the idea to bring a Schwarzkopf Styling Bar to some of Australia’s coolest universities during O-Week. Think the University of Sydney, Macquarie University, and Monash University – just to name a few.